Speculations surrounding Meta’s development of a Twitter rival may soon come to fruition, as digital media marketing expert Lia Haberman reveals new details about the decentralized app. Haberman suggests that the highly anticipated platform is in its final stages of development and could possibly launch as early as the end of June. Recent discussions between Meta and selected content creators have shed light on the forthcoming app, often referred to as “Instagram for your thoughts.”
Interestingly, the rumored app seems to leverage the infrastructure of Instagram, the popular photo-sharing social network. By utilizing existing Instagram parameters such as usernames and passwords, the decentralized app offers a seamless transition for users. Those with an active Instagram account should be able to effortlessly sign up and automatically sync their current followers. Notably, crucial elements like handle, bio, verification, and even blocked accounts and hidden words are expected to carry over to the new platform.
In addition to its Instagram integration, the decentralized app aims to provide interconnectivity with other platforms like Mastodon. This means users can interact with individuals across multiple services without the need for constant app-switching. According to the report, text updates on the app will be limited to 500 characters, slightly shorter than an Instagram caption but ample enough for witty remarks and other comments.
Users can expect the ability to attach links, photos, and videos up to five minutes long, although it falls significantly short of Twitter’s recently launched two-hour video-sharing feature.
Similar to Twitter and its counterparts, Meta’s service will introduce its own versions of likes, replies, and reposts. A leaked marketing slide, obtained by Haberman, showcases the app’s user interface, which bears resemblance to Twitter, Bluesky, and incorporates elements of Instagram’s design scheme.
Meta had confirmed its exploration of a standalone decentralized social network for sharing text updates as early as March. With this confirmation, it is only a matter of time before the app becomes a reality, presenting a potential contender to challenge Twitter’s dominance in the social media landscape. While the service currently lacks an official name, internal codenames such as Barcelona and P92 have been associated with the project.
As the launch of Meta’s rumored Twitter competitor draws closer, users eagerly anticipate the unveiling of its features and whether it has the potential to dethrone the popular microblogging platform.